Author Archives: dakotabeever17

Public Relations Practitioners now have the choice of using traditional or modern communication tools.  Traditional tools include things such as newsletter, brochures, pamphlets, and more. Things that can be printed and handed out.  Today, their modern tools are electronic. Modern communication tools are easier, cost less, and reach a wider audience.  Instead of spending moneyContinue reading “Modern Communication Tools vs. Traditional Communication tools”

The relationship that public relations and the press have with one another is so important in the industry. These two sides have to work together in order to get out information in an effective manner. As a practitioner, you want to release information that best suits what your company is doing. Whether this is anContinue reading “PR practitioners and the press, why is the relationship important?”

“Half the world is composed of people who have something to say and can’t, and the other half who have nothing to say and keep on saying it.” – Robert Frost In school, we were always taught the golden rule: “if you don’t have anything nice to say, then don’t say it at all.” AsContinue reading “Communication is Power”

What makes a story newsworthy? According to the class textbook, there are nine different news values that make something story worthy: timeliness, impact, proximity, prominence, conflict, novelty, currency, affinity, and human interests. Timeliness: This is being most concerned with when something happened. The sooner the story gets out, the better. Impact: How are people beingContinue reading “Defining Newsworthy”

My name is Dakota Beever and I come from a small town of Thomasville, GA. I attend Georgia Southern University. My major is multi-media film and production and my minor is public relations. I am currently a senior and will be graduating in December of 2020. During my junior year, I decided to add publicContinue reading “About me”

Be yourself; Everyone else is already taken. — Oscar Wilde. This is the first post on my new blog. I’m just getting this new blog going, so stay tuned for more. Subscribe below to get notified when I post new updates.